Advance your Expertise at OUS
Connect with learners and leaders in our online master's programs. You will go as far as your mind will take you as a master's student at OUS.
For Professionals
The Master's of e-Business and e-Marketing (including Social Media studies; MBA) signifies the next level of achievement in any academic discipline.
Master's (MBA) in e-Business and e-Marketing (including Social Media studies) is a study program that is ideal for students who are looking for managerial skills in the new electronic business world. This study program will shape students to become leaders that employers will be looking for.
At the end of the Master study program, graduates will combine theory with their own work experience and display a sound knowledge of e-Business and e-Marketing industry. Students are equipped with useful e-Business and e-Marketing tools and theories to enter the labor market and contribute more effectively to organizations within their chosen field. READ MORE
While studying our Master's programs, you will:
- Develop and practice innovative research methods.
- Earn the highest quality of education.
- Publish works in peer-reviewed journals.
- Become a successful researcher and professional.
MBA: 1 year + thesis
Master's award will take your leadership to the next level. While studying our Master's programs, you will:
- Study and apply innovative research methods.
- Combine applied research and professional practice.
- Be Trained to make an impact on policy and practice.
- Learn strategies to facilitate more effective, adaptable organizations and create positive change.
- Become a more innovative leader in your field.
Diploma: MBA in e-Business and e-Marketing (Social Media)
Admission Requirements:
We have 5 intakes per year. So, you can start at any month you wish.
- Duration: There are 2 options:
- 90 ECTS: One and a half academic year (One year of study + 6 Months for the thesis)
- 60 ECTS: One academic year (You can start working on your thesis after 3 months from the beginning)
- Age: 21 years or older
- Previous study: Bachelor or equivalent
- Study Language: this study program taught entirely in English.
- English level: IELTS 6.0 or equivalent (Only for students from non-English speaking countries or students who did not study at English speaking school) IF you dont have English certificate you can do our own English test for free of charge.
- Study Method: Online
- Fee: Please check: Tuition Fee
Note: If you have any doubts about your suitability for this study program please contact us,
Note: Study fee does not include application and reservation fee (to guarantee you a study place) of 240 Euro (one-time payment and non-refundable).
European Credit Transfer and Accumulation System: this program is equivalent to 60 or 90 ECTS, please check the duration above.
European Qualifications Framework: this program is equivalent to EQF Level 7
OUS Accreditations, Quality Assurance & legalizations: Please check here
Modules:
- e-Business and e-Marketing (Social Media)
- Advanced Study Skills
- Research Methods
- Knowledge Management
- global Marketing Strategy
- Accounting and Financial Resources Management
- Organizational Human Resources
- Advanced Strategic Management
- Operations Management
Essential Books:
Advanced Study Skills
- Wallace and Wray (2016), Critical Reading and Writing for Postgraduates 3rd Edition, SAGE Publications Ltd
ISBN-13: 978-1412961820
ISBN-10: 1412961823 - Stella Cottrell (2013), The Study Skills Handbook (Palgrave Study Skills) 4th Edition, Palgrave Macmillan
ISBN-10: 1137289252
ISBN-13: 978-1137289254
Research Methods
- Saunders, Lewis and Thornhill (2015) Research Methods for Business Students, 7th Edition, Pearson
ISBN-10: 1292016620
ISBN-13: 978-1292016627
Knowledge Management
- Pearlson and Saunders (2016), Managing and Using Information Systems, 6th Edition, John Wiley and Sons Ltd
ISBN-10: 1119244285
ISBN-13: 978-1119244288
global Marketing Strategy
- Usunier J. C. (2016), facts 101 of Marketing Across Cultures 5th edition, Cram101 Publisher.
ISBN-13: 9781467299350 - Usunier J. C. and Lee J. A. (2012), Marketing Across Cultures, 6th Edition, Prentice Hall
ISBN-10: 0273757733
ISBN-13: 978-0273757733
Accounting and Financial Resources Management
- David Horner (2015), Accounting for Non-Accountants 10th Edition, Kogan Page Publisher.
ISBN-13: 9780749472825 - Dyson, (2010), Accounting for Non-Accounting Students, 8th Edition, FT Prentice Hall
ISBN-10: 0273722972
ISBN-13: 978-0273722977
Organizational Human Resources
- Marchington, M. and Wilkinson, A., (2016), Human Resource Management at Work, 6th Edition, Chartered Institute of Personnel and Development
ISBN-10: 1843983710
ISBN-13: 9781843983712
Advanced Strategic Management
- Whittington (2015), Exploring Corporate Strategy 7th Edition. Cram 101 Publisher.
ISBN-13: 9781467234016 - Johnson, Scholes and Whittington (2013), Exploring Corporate Strategy: text and cases, 10th Edition, Prentice Hall
ISBN-10: 1292098678
ISBN-13: 9781292098678
Operations Management
- Slack, Chambers and Johnston (2016), Operations Management, 8th Edition, FT Prentice Hall
ISBN-10: 0273776207
ISBN-13: 978-0273776208
